How we made a webinar a hot ticket event in Nigeria – Seplat Energy
With a rebrand and new business strategy with a focus on renewable energy on the horizon, Seplat – Nigeria’s leading energy supplier – sought to host a hybrid event w
How to Measure the Success of Your SEO Strategy
To rank higher in search engine results, brands have to create consistent, high-quality SEO content that keeps customers coming back, and that means measuring their progress and ad
How we built a website for MasterCard, integrating machine learning
Winning a competitive pitch for a client like Mastercard foundation was a real feather in our cap in 2021. We learnt so much through the sheer volume of creative, strategic and tac
Top 3 considerations when using Digital Media for NGOs
Our first campaign ‘Genext’ was early in the agency’s inception and Launched in 2010. Genext was a nationwide participatory youth campaign in Uganda advocating for family
Social Media for NonProfits; a snapshot of Kenya
Social media is not only used for marketing and publicity, it is also used to pass on information, education and create awareness. However, from surveys It appears that non-profit
Rise of Digital Media in Africa and its impact on NGO Campaigns
Over the last 11 years BLU Flamingo Digital Africa has worked on numerous NGO campaigns from Tobacco control in Kenya, to helping pass a levy on sugary drinks in South Africa, to e
Reasons why you need a digital marketing strategy in 2021
Digital marketing is more important than ever. Take steps to create or improve your marketing strategy today to accelerate your results Where do you start if you want to develop a
Local Search: It’s all about Mobile
In the digital & mobile age, consumers rely solely on their mobile devices searching for local products and services. This has presented a significant opportunity for local bus
5 Digital marketing tips for business success in 2021
2020 might not have gone exactly the way you had planned for your business, the COVID-19 global pandemic forced a lot of businesses to think about how they should go about serving